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A brightening toner for face can be a useful step between cleansing and the treatment products that follow. Starting with clean, balanced skin helps create a suitable base for serums, creams and other skincare products in your routine. Our collection brings together rose water toners, clarifying toners, cleansers and facial mists for different stages of your skincare routine. Whether you prefer a simple routine or several daily steps, these products can be incorporated into morning and evening skincare according to your skin’s needs and the directions of each formula. Choose cleansing, toning and misting products that complement your routine and help prepare your skin for what comes next.
The Face Cleansers/Toners Guide
Everything You Need to Know About Face Cleansers/Toners
Expert advice, ingredient insights and routine tips to help you choose the right products with confidence.
A cleanser is generally the first skincare product used to clean the face. It helps remove dirt, excess oil, makeup, sunscreen and other everyday residue from the skin's surface. Starting with a clean face provides a suitable base for the products that follow. Depending on the formula and your individual routine, a facial cleanser can typically be used once or twice a day.
A toner is usually applied after cleansing and before subsequent skincare products. Depending on the formula, it can help remove remaining residue, refresh the skin and prepare it for products such as serums and creams. Toners can have different purposes, including refreshing, hydrating or clarifying the skin. They are a useful addition to some routines, but they are not an essential step for everyone.
A facial mist is primarily used to refresh the skin and, depending on its formulation, provide a light hydrating or soothing application. It can be used as part of a skincare routine or whenever the skin needs a quick refresh. A facial mist does not necessarily replace a cleanser or toner, as each product has a different role. Always follow the directions of the specific mist you are using.
Cleanse
Start with a suitable facial cleanser to remove overnight oil, sweat and surface buildup.
Tone
Apply your chosen toner after cleansing if toning is part of your routine.
Mist
Use a facial mist if desired and if appropriate for the product.
Follow with a suitable serum selected for your skincare needs.
Follow your serum with face cream to moisturize the skin.
Apply Sunscreen
Finish your daytime routine with sunscreen to help protect your skin from UV exposure.
Cleanse
Cleanse the face to remove makeup, sunscreen, excess oil and the day's buildup.
Tone
Apply toner after cleansing if it is suitable for your routine.
Mist
Use a facial mist if desired and appropriate for the product.
Apply your chosen serum according to the product instructions.
Finish with face cream to moisturise the skin as the final step of your evening routine.
